BARNES, a global marketing force

BARNES maximizes its savoir-faire by making appearances in the largest media outlets, such as the Figaro Group and the Financial Times, on their national and international real estate pages, as well as in the local press of destinations where its 88 offices are established.

The BARNES LUXURY HOMES magazine, 200,000 copies published 3 times per year, showcases the French art de vivre and high-end international real estate, including quality stories and news about yachts, art, wineries and wine, chateaus, and even equestrian and hunting fields. BARNES LUXURY HOMES is distributed worldwide, complete with Spanish, Swiss, and American editions.


The BARNES INTERNATIONAL website offers a full range of properties, experiences, and services. It is enriched daily by its 88 offices around the world.

In 2016, BARNES launched SoBarnes, a web-magazine dedicated to the world of luxury, inviting its “millennial” clientele to discover the world’s most beautiful destinations while allowing them access to high-end services.

BARNES is particularly present on social media, elegantly targeted to an audience that appreciates a high standard of excellence.

BARNES even has its own digital agency, Barnes Luxury Web Media, that pushes brand initiatives to the forefront of trends and technology to best service demanding clients, partners, and owners who trust them to promote their assets.

Finally, BARNES is represented by more than 800 ambassadors around the world, who contribute to the BARNES brand’s global influence on a daily basis through their expertise and high-quality services. These directors, collaborators and partners form a unique network to guide each client through the world of luxury services, with a constant search for excellence.